“Design and validation of the Brand Personality Scale in Tourist Destinations”

Jose Joel Cruz-Tarrillo, Edison Effer Apaza Tarqui, Josue Turpo-Chaparro, Karla Liliana Haro-Zea

Research output: Contribution to journalArticlepeer-review

2 Scopus citations

Fingerprint

Dive into the research topics of '“Design and validation of the Brand Personality Scale in Tourist Destinations”'. Together they form a unique fingerprint.

Keyphrases

Social Sciences