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Application of the UTAUT model to estimate the factors that influence consumers’ purchase intention in e-commerce in Lima-Peru
Author(s)
Universidad Peruana Unión
Universidad Peruana Unión
Universidad Peruana Unión
García-Salirrosas, Elizabeth Emperatriz
Date Issued
2023
Type
Conference paper
Publisher
Association for Computing Machinery
Contained in
ACM International Conference Proceeding Series
Start Page
26
End Page
32